Beyond Cookies: Building a Winning First-Party Data Strategy for Your Business

In today’s privacy-focused digital landscape, third-party cookies are disappearing—and with them, the old ways of tracking and targeting customers. For forward-thinking businesses…
Unlock Business Growth with Consumer Warranty Data

In the pursuit of growth, businesses often overlook one of their most valuable assets: their existing customer data. While many focus on acquiring new leads, a goldmine of opportunity lies hidden within consumer warranty…
The Power of Homeowner Data

There are approximately 28.5 million homes in the UK out of which around 18 million households in the UK are owner-occupied which makes the homeownership rate roughly 63%. We know that good quality data is the secret weapon for business growth….
How to Ensure Excellent ROI for Utility and Boiler Lead Generation

Thanks to modern technology it has become easier and easier for homeowners to keep a close watch on their utility bills and related services. Now it’s possible to use nothing more than an app to manage, adjust and sometimes even set up an account with utility…
Mortgages and Loans: The Benefit of Consumer Data Providers

Both mortgage leads and loan leads have seen a significant rise in demand over the past few years as the financial services industry recovers from the effects of the recession and sales and marketing plans get back on track. Here at Seawave we help mortgage and loan…
Landline vs Mobile data: Which is Best for Lead Generation?

Landline Data Our reliance on mobile phones may have altered our online habits, but many people are unable to secure an internet connection without a landline. This has ensured the continued popularity of landline phones in a world otherwise dominated by remote…
The Impact of Brexit on Data Marketing

The General Data Protection Regulation (GDPR) is a policy from the European Union that was first put forward in January 2012 to replace the UK Data Protection Act 1998. According to previous government announcements, GDPR was due to come into force on 25 May 2018, at…
Debt Services and Financial Data

The amount of personal debt in the UK is growing at an unprecedented rate. According to statistics from The Money Charity, people in the UK owed £1.479 trillion at the end of May 2016, with the average total debt per household up at an eye-watering £54,740. This huge…
Lead Generation and End of Life Services

End of life services tend to be purchased out of necessity rather than choice, and this disinterest can lead to a lack of preparation amount UK consumers. This presents an opportunity for funeral plan and will providers to reach out to consumers and encourage them to…
Financial Data Leads

The energy sector is facing profound challenges to hold its place in the changing modern world. Perhaps the greatest of these challenges is the quest for a sustainable business model and a steady stream of custom in the era of renewable energy. Consumer data providers…