Data compliance and changes to pension guidelines have made it increasingly difficult for pensions companies to find and use pensions leads. Thankfully, consumer data providers such as Seawave Media have worked hard to ensure full compliance when generating pensions...

Data compliance has been very carefully governed over the past few years due to the increasing availability and vulnerability of personal data. Although a necessary step aimed to protect the rights of consumers, this persistent updating of compliance laws has made it...

Mobile phones still dominate the world of devices, their popularity makes them an important consideration for marketing and particularly SMS and mobile data leads, which are now some of the most efficient and valued tactics in the lead generation and marketing...

As online marketing methods continue to dominate the industry it’s easy to overlook the many advantages of offline marketing channels. However, postal lists in particular remain an excellent option for lead generation, delivering a diverse range of data that can be...

A huge number of consumers check their emails each and every day. Having a direct line to tens of thousands of potential customers' inboxes gives companies a brilliant marketing advantage so it's no surprise that email marketing is a popular tactic. Why Email...

No matter how far the marketing industry advances, telemarketing remains one of the most popular and effective methods of lead generation available. Although originally created to help marketers generate leads outside their territory, telemarketing has now found its...

Data breaches have become all too common in the news recently. And with the announcement of major EU data protection law changes, businesses need to be more alert than ever when it comes to how they source their consumer data. Facebook and Netflix have become the...

The insurance sector's high demand for new customers and leads has meant that it's always been at the forefront of new developments in procuring and handling compliant, fresh data. As demand shows little sign of abating, the industry remains on the lookout for new...

At Seawave Media we have long awaited the finalisation of the new EU data laws, which were published in their full form in May 2016. As a leading consumer data provider, it is a top priority for us to remain within the law and ensure we’re providing our customers with...

Household data is primarily used by home and utility companies to identify any homeowners who may be in a position to change their supplier. Companies from within the gas, electricity and more recently even the solar power industries, make use of telemarketers and...